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點(diǎn)擊誘餌

2016-12-23 14:56

來(lái)源:BBC

作者:

地道英語(yǔ)

Clickbait 點(diǎn)擊誘餌

 

內(nèi)容簡(jiǎn)介

英語(yǔ)單詞 bait 的意思是誘餌。在釣魚(yú)時(shí)我們用魚(yú)餌引魚(yú)上鉤。但單詞 clickbait  是什么意思?跟隨 Neil 和菲菲一起在美麗的英國(guó)河畔來(lái)學(xué)習(xí)這個(gè)和網(wǎng)上釣魚(yú)鏈接有關(guān)的表達(dá)。

文字稿

(關(guān)于臺(tái)詞的備注: 請(qǐng)注意這不是廣播節(jié)目的逐字稿件。本文稿可能沒(méi)有體現(xiàn)錄制、編輯過(guò)程中對(duì)節(jié)目做出的改變。)

Neil
Hello and welcome to this beautiful riverside for this edition of Authentic Real English. We're going to teach you a new word connected to the internet. I'm Neil and with me is Feifei.

Feifei
大家好。 

Neil
Nothing beats a bit of fishing for relaxation, does it Feifei? Can you pass me the bait?

Feifei
Bait - that's the stuff you use to attract the fish, bait 的漢語(yǔ)翻譯就是“誘餌”。釣魚(yú)的時(shí)候,我們常用小蟲(chóng)子當(dāng)魚(yú)餌。Worms are often used. OK, Neil, but where is the bait?

Neil
Oh no, don't say we forgot to bring it. OK, well, let's just have a look on my smartphone for places nearby we can buy some... Oh look at this Feifei - how to earn a million pounds a year working from home.

Feifei
千萬(wàn)別點(diǎn)那個(gè)鏈接。Don't follow that link Neil - it's just clickbait. It'll be some nonsense.

Neil
Clickbait. As we said, 'bait' is something used to attract fish when you are trying to catch them. Clickbait is a link on a website that's there trying to attract you - to make you click on it.

Feifei
Clickbait 是個(gè)合成詞,由單詞 click 和 bait 組合而成。Let's listen to some examples.

Examples
I can never read a long article online. I'm so distracted by the clickbait I always end up on some other site.

I should have known that article wasn't really going to be about Justin Bieber. They're just using his image as clickbait!

I used to love social media but now it's just full of adverts and clickbait. Rubbish! 

Neil
Clickbait. A link on a website designed to draw your attention and make you click!

Feifei
Clickbait 這個(gè)詞帶有負(fù)面的意思,因?yàn)槿绻阋徊恍⌒狞c(diǎn)擊了鏈接誘餌,你會(huì)覺(jué)得被騙了。You will feel a little like you've been tricked when you click on clickbait.

Neil
That's right. The main aim of the clickbait is to get hits to a site rather than genuinely informing you. Right, now Feifei, how are we going to get some worms to make this fishing trip a success?

Feifei
Let's have another look at your phone – oh look, 'Celebrity clothing failures...'

Neil
Feifei, that's clickbait. I need bait! 

Both
Bye!

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